Creating the futuristic retail experience through experiential marketing: Is it possible? An exploratory study
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Journal of Retail & Leisure Property
سال: 2010
ISSN: 1750-2098
DOI: 10.1057/rlp.2010.12